Who doesn’t love a quick bowl of Maggi after a long day or a hot cup of Nescafé to refresh during a break? Nestlé India Limited has been a part of our daily lives for years, and it’s hard to imagine our routines without it.
How did Nestlé become such a beloved brand in India? Let us today explore the history of Nescafé today.
From your morning cup to cosy evening chats, Nescafé coffee has been a favourite. Nestlé’s catchy slogan, “Have a Break, Have a KitKat,” has been around for years. With fun campaigns like “Perk – Don’t Worry, Be Happy”, Nestlé has kept its snacks exciting, bringing a smile to our faces. And how can we forget about Cerelac? A trusted Nestle product for baby food, a common sight in Indian homes.
Nestlé India has been a part of our culture, our emotions, and our identity for generations.
Today, we will take you down memory lane through the journey of Nestlé India Limited.
Let us take you back to the year 1867, when it all started.
History of Nestle India Limited
Do you remember the taste of Maggi noodles you enjoyed with your friends after school?
Of course you do! It was indeed the best part of most of our childhood.
Nestlé isn’t just about food; it’s about feeding people, protecting the planet, and promoting health for generations to come.
He history of Nescafe began back in 1867 when Henri Nestlé launched a small food venture. Over 150 years later, that venture has grown into the world’s leading food and beverage company.
Henri’s visionary legacy remains at the heart of the company’s success.
Currently, Nestle company has over 2000 brands and serves in almost 191 nations.
But when and where did the idea of Nestle India Limited come from?
It was back in 1912 when a special bond between India and NESTLÉ began to brew. This began when The NESTLÉ Anglo-Swiss Condensed Milk Company (Export) Limited stepped into the Indian market.
By 1947, when India gained independence, the country’s focus shifted toward local production.
Nestlé, always supportive of local initiatives, decided to strengthen its roots in India.
In 1961, the company opened its first factory in Moga, Punjab. It was indeed contributing to India’s milk economy and responding to the government’s call to increase local milk production.
But Nestlé didn’t stop there.
They introduced Agricultural Services. Their aim was to help farmers improve milk yields, manage crops better, and even secure bank loans.
Nestle India Limited was all set to grow with the community.
Nestlé’s impact continued to expand.
Milk collection centres were set up, building trust with local farmers. Thus, slowly but surely, Moga changed from a rural district into an industrial hub.
Nestlé’s product range is a household name, from NESCAFÉ to MAGGI, MILKYBAR to KIT KAT. But that’s not all—MAGGI also launched an edible fork made from wheat flour as part of their ‘Desh ke liye 2 minute’ initiative. This eco-friendly move helps reduce plastic waste.
And recently, they’ve expanded to include everyday essentials like NESTLÉ Milk and NESTLÉ Dahi.
Nestlé India continues to innovate. By the end of 2024, they’ll bring NESPRESSO’s premium coffee experience to India with the first boutique opening in Delhi.
Nestlé India is also teaming up with Dr Reddy’s Laboratories to launch a joint venture. This shall focus on nutraceutical products. Thus, blending Nestlé’s health solutions with Dr Reddy’s market presence.
So, when actually was Nestle founded in India?
The company was founded in India on March 28, 1959, when it began operating under the name Nestlé India Ltd.
Nestlé’s relationship with India dates back to 1912 when it started trading as The NESTLÉ Anglo-Swiss Condensed Milk Company (Export) Limited. Initially, it imported and sold finished products in the Indian market.
After India’s independence in 1947, with the government’s focus on local production, Nestlé responded by establishing its first factory in 1961 at Moga, Punjab.
How Nestlé India is Helping Build Stronger, Healthier Communities
Nestlé India focuses on making a positive difference in society through a variety of programs.
1. Nestlé India works to improve the health of communities by encouraging balanced diets and healthy lifestyles. They also provide education on nutrition.
2. Recognizing how vital water is, Nestlé India is focused on projects that help conserve water. They teach farmers how to use water more efficiently and raise awareness, too.
3. Nestlé India supports farmers by providing training to improve their agricultural skills and productivity.
4. The company strongly supports education, especially for young girls. They work on various projects currently.
Through these efforts and many more, Nestlé India is making a real difference and helping create a more sustainable future for everyone.
Introduction of Nestle Company: 2nd Largest FMCG in India
NESTLÉ India, with a legacy spanning over a century, has firmly entrenched itself across the Indian subcontinent. Presently, it is the 2nd largest FMCG in India with a market cap of ₹214737. (as of Nov 19th, 2024). It has a network of 8 manufacturing facilities and 4 branch offices in India.
- Choladi (Tamil Nadu) in 1967
- Nanjangud (Karnataka) in 1989
- Samalkha (Haryana) in 1992
- Ponda and Bicholim (Goa) in 1995 and 1997, respectively,
- Pantnagar (Uttarakhand) in 2006
NESTLÉ India operates 4 Branch Offices in Delhi, Mumbai, Chennai, and Kolkata.
Nestle Company Information
- Nestle Head Office India– Gurgaon, Haryana
- Nestle Founder- Henri Nestlé
- Nestle India Chairman & MD- Suresh Narayanan
- Nestle Products- Nestlé Breakfast Cereals, Beverages, Chocolates and Confectionery, food, and infant nutrition.
- Nestle Company Brands-
• Nestlé Breakfast Cereals: NesPlus Crunchy Flakes, NesPlus Multigrain Kokos, Nesquik Cereal, and Koko Krunch
• Nestlé Beverages: Nescafé Gold, Nescafe Classic, Nestea, Nescafe Sunrise, etc.
• Nestlé Chocolates and Confectionery: KitKat, Munch, Milkybar, BarOne, etc.
• Nestlé Food: Maggi Noodles, Maggie Masala Noodles, etc.
• Nestlé Infant Nutrition: TNan, Lactogen, Ceregrow, Nangrow, and Gerber
Nestle For Healthier Kids
Nestlé’s “Healthier Kids” initiative is all about helping children lead healthier lives by tackling childhood obesity and malnutrition around the world. It focuses on supporting parents, caregivers, and communities to raise healthier children. The program emphasises early intervention, education, and responsible marketing to ensure kids grow up strong and well-nourished. Nestle mission and vision is to unlock the power of food to enhance the quality of life for everyone, today and for generations to come. It aims to provide Taste, Nutrition, Health, and Wellness through its product offerings.
FAQs| Nestle India Limited
Nestlé is a public company that operates in the food processing industry. It produces and sells a variety of products, such as baby food, coffee, dairy products, confectionery, bottled water, etc.
Nestlé is known as the world’s largest food and beverage company. It’s loved for its variety of products like coffee, cereals, snacks, and pet food, with brands like Nescafé, KitKat, and Maggi.
Nestlé offers over 2,000 brands worldwide, from popular global names to local favourites, catering to every taste and preference.
Besides its diverse products, Nestlé is recognized for its focus on nutrition, health, and sustainability, always striving to innovate and support wellness.
As of Nov 11th, 2024, Nestle India Limited stands as the second-largest FMCG company in India by market cap.
Nestle is a Swiss multinational company headquartered in Vevey, Switzerland. It was founded in 1866 by Henri Nestlé, a German-Swiss pharmacist and confectioner.
Nestlé India’s headquarters is located in Gurgaon, Haryana.
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