SBI Bluechip Fund Direct Growth Plan: Key Metrics and Portfolio

When we think about investing in mutual funds, most of us want two things: safety for our money and good growth over time. It’s kind of like shopping—you usually pick brands that have earned your trust over the years, right? Now, what if there was a mutual fund that worked on the same idea? The SBI Bluechip Fund – Direct Growth Plan invests in well-known companies that offer stability and the chance to grow your money in the long run.

This fund aims to focus on large-cap stocks, which ensures you’re investing in companies with strong brand equity and solid growth potential. 

In this blog, we will take you through the SBI Bluechip Fund Direct Growth NAV history, its asset allocation, and other key details to help you decide if it’s the right choice for your financial goals.

What is SBI Bluechip Fund 

The SBI Bluechip Fund is an open-ended equity fund that primarily invests in large-cap stocks. The main goal of this fund is to provide long-term capital growth by investing in a diversified mix of large-cap equity stocks. 

Since it is an open-ended scheme, you can buy or sell your investment on any business day based on the current Net Asset Value (NAV). However, an exit load may apply if you withdraw early. 

Overall, SBI Bluechip Fund – Direct Growth Plan offers a simple way to invest in some of the most stable and growing companies in India.

Fund Management and Objectives

The SBI Bluechip Fund Direct Plan Growth was launched on Jan 1, 2013. The fund is managed by Mr Saurabh Pant, who has over 16 years of experience in the capital markets. He is known to conduct the careful selection of stocks across sectors for their strong fundamentals.

The SBI Bluechip Fund – Direct growth plan invests 80% of its corpus in large-cap stocks. It also has the flexibility to invest up to 20% in equities other than large caps or debt and money market instruments.

Now, How Does SBI Bluechip Fund Direct Plan Growth Work?

The fund focuses on a diversified portfolio of large-cap stocks that are market leaders in their respective industries. 

• It is suitable for investors who can commit for 5 years or more.
• The fund measures performance against the Nifty 50 Index.
• You can start investing with as little as ₹100.

This all sounds simple, right?

Let’s now explore the performance and return of SBI Bluechip Fund – Direct Growth plan in recent years.

Ready to invest in the SBI Bluechip Fund – Direct Growth? Start now with a free demat account!

Key Metrics – Performance and Returns

Since its launch, the SBI Bluechip Fund has shown remarkable performance. As of 06-Jan-2025, the SBI Bluechip Fund – Direct Growth NAV stands at ₹96.88. 

However, looking at longer-term growth, the fund has delivered consistent returns, including:

• 1-year return: The fund has generated an impressive 13.09% return.
• 3-year annualised return: The fund has achieved an average annual return of 13.12%.
• 5-year annualised return: Over a 5-year period, the fund has grown at a rate of 17.34% per year.

As of January 2025, the fund has a total AUM of ₹50,502 Cr. Its P/E ratio of 28.46 and P/B ratio of 4.60 indicate a premium valuation with solid future growth expectations.

Investment Allocation

The SBI Bluechip Fund follows an equity-based investment strategy:

• 96.89% of the portfolio is invested in equities.
• 0.89% in debt instruments, and
• 2.22% in cash and cash equivalents.

Concentration	Details
Number of Stocks	46
Top 10 Stocks	48.94%
Top 5 Stocks	31.66%
Top 3 Sectors	48.30%
Portfolio P/B Ratio	4.60
Portfolio P/E Ratio	28.46

Here’s a detailed look at how the fund is structured and its investment style:

Asset Allocation

• 96.89% in Equity: The majority of the portfolio (nearly 97%) is invested in equities, focusing on large-cap and blue-chip companies. 
• 0.89% in Debt: A small portion of the fund is allocated to debt instruments.
• 2.22% in Cash & Cash Equivalents: The fund also keeps a small portion in cash or cash-like instruments.

SBI Bluechip Fund – Direct Plan Growth Portfolio- Market Cap Composition

• Giant Companies (68.31%)
• Large Companies (21.60%)
• Mid Companies (10.10%)

The SBI Bluechip Fund – Direct growth plan as a market cap of ₹3,46,648 Cr.

Sector-wise Holdings

The SBI Bluechip Fund is spread across multiple sectors. 

• Financials (29.43%): The largest sector, with a focus on financial institutions like HDFC Bank, ICICI Bank, and Kotak Bank.
• Consumer Discretionary (15.69%): This involves investments in companies such as ITC and Eicher Motors.
• Technology (12.5%): Tech companies like Infosys and Tata Consultancy, which are known for their growth and innovation.
• Consumer Staples (10.78%): These include companies like ITC, which provide essential products that tend to perform well even in uncertain economic times.

Top Five Holdings

As per the latest data shared in Jan 2025, the SBI Bluechip Fund – Direct Plan Growth has the following holdings:

• HDFC Bank (9.84%)
• ICICI Bank (7.47%)
• Infosys (5.04%)
• ITC (4.75%)
• Larsen & Toubro (4.57%)

Risk and Volatility

Ready to invest in the SBI Bluechip Fund – Direct Plan Growth?

It is important for you to understand the amount of risk you will be exposed to!

The fund is classified as having Very High Risk. So, if you are looking to invest in this fund, be prepared for big fluctuations in the short term.

1. Mean Return (%)

This is the average return the fund has provided over a period of time.

For SBI Bluechip Direct, the average return is 13.60%.

Want to know how your SIP in SBI Bluechip Fund will grow? Try the SIP Calculator today!

2. Standard Deviation

This measures how much the returns of the fund have varied (or fluctuated) over time.

For SBI Bluechip Direct, the standard deviation is 11.98%. A higher number means the fund’s returns are more unpredictable.

3. Sharpe Ratio (%)

The Sharpe ratio tells you how much return you’re getting for the level of risk you’re taking. The higher the Sharpe ratio, the better the risk-adjusted return.

SBI Bluechip Direct has a Sharpe ratio of 0.64. A higher Sharpe ratio (closer to or above 1) is better. 

A Sharpe ratio of 0.64 suggests that the returns are good, but the risk could be higher compared to other investments.

4. Sortino Ratio (%)

The Sortino ratio is similar to the Sharpe ratio but focuses more on downside risk (i.e., losing money).

SBI Bluechip Direct has a Sortino ratio of 1.38, which means the fund has had a good return for the level of risk it took, especially when you consider the losses.

5. Beta (%)

Beta shows how much the fund moves in relation to the market. A Beta of 1 means the fund moves exactly as the market moves.

SBI Bluechip Direct has a Beta of 0.89, which means it moves less than the market. If the market goes up or down by 1%, this fund would move by about 0.89%. This is a lower risk compared to the overall market.

7. Alpha (%)

Alpha tells you whether the fund is beating or moving behind the market after adjusting for risk.

SBI Bluechip Direct has an Alpha of 0.48.

A positive alpha means the fund is doing better than the market (in this case, the benchmark BSE 100 TRI) after adjusting for risk. So, SBI Bluechip Direct has outperformed the market by 0.48%.

Taxation

Taxation for the SBI Bluechip Fund – Direct Plan Growth follows specific rules. These include:

• Short-term Capital Gains (less than 1 year)- Taxed at 15%
• Long-term Capital Gains (more than 1 year)- Taxed at 10% without indexation benefit
• Dividends: Taxed at slab rate. Long-term gains up to ₹1 lakh are exempt from taxation.

How to Invest in the SBI Mutual Funds

You can invest in the SBI Bluechip Fund – Direct Plan Growth with Shoonya. 

Now, why do we say so?

This is because you can enjoy zero commission on mutual funds, along with a free demat account and multiple advanced tools too!

Investing in Lump Sum Mutual Funds Through the Shoonya Web Platform

Here’s a quick guide on how to invest in lump sum mutual funds through the Shoonya web platform:

1. First, you must log in to your Shoonya account at trade.shoonya.com. From the “Orders” section, click on “MF order.”
2. Search and click on SBI Bluechip Fund – Direct Plan Growth.
3. Choose “Fresh” for a new investment and enter the amount you want to invest.
4. You can complete your purchase by clicking the “Purchase” button.
5. A payment link will be sent to your registered email. Use the link to make the payment.

After payment, your mutual fund units will be allotted to your Demat account within T+2 days.

Note: You can only make the payment using the bank account registered with your Demat account.

Setting Up an SIP for Mutual Funds

If you prefer a Systematic Investment Plan (SIP) for Axis Bluechip Fund, you must follow these steps:

1. First, you need to log in to your Shoonya account at trade.shoonya.com. Go to “Orders” and click on “XSIP.”
2. Find the SBI Bluechip Fund – Direct Plan Growth mutual fund to set up a SIP.
3. If this is your first SIP with Shoonya, you need to create a Mandate ID. Enter the mandate amount and the validity date (until you want to keep your SIP active).
4. You must submit the details, and you’ll receive a Mandate authentication link via email. Approval generally takes 24 hours.

Once your Mandate is approved, you can follow these steps to set up your SIP:

1. Go to “XSIP,” enter the SIP amount, and select “Fresh” as the transaction type.
2. Choose the date when the SIP will be debited directly from your registered bank.
3. The approved Mandate ID will auto-reflect.
4. Choose “Monthly” for monthly debits and specify the number of installments (e.g., 24 installments for a 2-year SIP).

This process will help you invest systematically with ease.

What Are Blue Chip Stocks?

Blue chip stocks are shares in large, well-established companies known for their strong performance and reliability over time.

• These companies have a long history of success and stability.
• They operate in various sectors, which helps spread risk.
• They lead their markets and have effective business strategies.
• Bluechip funds are strong in their home markets and also earn a lot from international sales.
• They typically follow excellent corporate governance practices.

These characteristics help blue chip stocks be a solid choice for long-term investment.

Benefits of Investing in Bluechip Fund

Bluechip funds are known for their stability. This means you’re more likely to see consistent returns.

1. Because blue chip companies are financially strong and well-established, they tend to be less volatile. This reduces the overall risk of your investment.
2. The shares of bluechip companies are highly liquid, making it easy to buy or sell your investments without affecting the price too much.
3. Bluechip funds are managed by experienced professionals.
4. These have a history of growth and are positioned for long-term capital appreciation, which can be beneficial for long-term investment goals.

Should You Invest in SBI BlueChip Direct Growth Plan?

The SBI Bluechip Fund is suitable for investors who are looking for long-term capital growth. If you are someone who wants to achieve good returns on your investment over time through active management, this fund could be a good option for you.

SBI Bluechip Fund – Direct Plan Growth- FAQs

Source: ValueResearch

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Disclaimer: Investments in the securities market are subject to market risks; read all the related documents carefully before investing.